Fashion and PIM go hand in hand. Both enable the user to get a better overall experience and help them stay ahead of the competition. Here are the top reasons why PIM software is of great use for the Fashion industry
Detailed data overview
Better brand recognition
Multiple channel syndication
Enhanced user experience
Easy SKU management
Rich product images and media
Great product content is the most sought-after thing in the ecommerce fashion business. PIMworks enriches the product content by automatically sourcing data from top marketplaces. Product descriptions and information are made rich, thereby enhancing the customer to make better buying decisions.
A fashion retailer can benefit from a PIM that can facilitate multiple teams to work together seamlessly. PIMworks' workflow management ability allows different teams to work coherently and produce better product information for their users, enhancing the overall user experience.
PIMworks helps the user manage all their digital assets, from product images to videos to other documents, all from a centralized repository. Customers love it when they can visually see the product that they are buying as it adds more value to selling. PIMworks also improves productivity by reducing the time to market.
The fashion industry excels when it can serve the customer where their customers are. PIMworks' API integrations with multiple marketplaces allow the user to sell anywhere. PIMworks enables instant product syndication, thereby syndicating product information from one channel to another efficiently.
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